Think | Choose | Connect
Ready to advertise your business online with ConnectEzy? Excellent. Our local business directory is a great way to reach more prospects and generate more leads.
To help you get the most out of your online business advertisement, follow our four top tips.
Whether you are a trades professional, a hairstylist, or an accounting whiz, including images in your business directory listing is crucial. Photos can highlight your skills and help your business earn customer trust.
Don’t skimp on the detail. Provide as much information as you can about what your business offers. What problem do you solve? Do you specialise in a particular area? What qualifications do you have?
Local SEO practices give your business the best shot of ranking highly in Google search results. Critically, you’ll want to ensure your contact information is formatted identically on your ConnectEzy business advertisement and your website.
For example, if your phone number is written on your website like this – 1300 123 123 – you must include the spaces on your ConnectEzy listing for Google to connect the dots. In other words, don’t then write it like this – 1300123123 – when you advertise business online.
For more local SEO tips, check out our article: Local SEO for small businesses in Australia (2020)
Generate more leads by prompting users with a friendly, well-written call-to-action (CTA). Over 90 per cent of visitors that read the headline of a web page also read the CTA, so take this opportunity to show your prospects exactly how to take the next step. For example, you could ask them to phone for a fast and accurate quote or contact you via email to schedule a consultation.